Whether you want to hear about how teams connect with fans, how fans connect with brands, how brands connect with events or how Abu Dhabi connects with the rest of the world, the two-day edition of the leading sports conference in the GCC - The Sport Business Summit, is back in 2020! The event will see the most influential executives and officials in sport gathered to learn, debate and shape what the future holds in the sports marketplace. More than 450 participants and leaders from the sports world will meet to discuss the latest innovations and trends in the sports world.