Digital marketing is an essential part of any marketing strategy in a modern world, it offers a business the best online channels to promote and sell its products and services, deliver customer support and build relationships with new and existing customers. However, to achieve this, one needs a comprehensive approach to digital marketing and expertise to utilize the crucial digital marketing tools and components. Therefore, every specialist in this area should learn digital marketing basics at specialized courses. It is a fast-evolving area; to succeed in your overall digital marketing strategy, you must be equipped with the latest information on the best online marketing practices available, and our certified digital marketing course will help you to master those. This information is delivered to you within our practical and intensive masterclass, which provides information on how to massively boost your results with the help of search engine optimization (SEO), PPC (pay per click) management, Google digital marketing, quality content marketing and web analytics. In this digital marketing course you will study how to use different means such as social media, digital advertising and other relevant channels to effectively reach your target audience for business promotion, marketing, and brand positioning. The short and intensive course provides you with the best digital marketing qualifications: Understanding of the entire landscape of digital advertising; Defining and attracting your digital environment target audience; Basics of social media marketing; Utilizing advanced tools to reach your audience for efficient digital marketing; Assessing business reputation, products, and services; What is a digital marketing strategy, and how to develop it Who Should Attend Who Should Attend Digital Marketing Staff Digital Marketing Executives Brand and Marketing Managers Digital Marketing Managers Social Media Managers Public Relations (PR) Professionals Business Development Managers and Directors Business Owners and Entrepreneurs Any other staff that deals with the company’s online presence Anyone who wants to switch to marketing field What will you gain What will you gain Upon completion of this Masterclass, participants obtain the following knowledge and skills: Expertise in effective digital marketing plans and strategies Study the key digital marketing tools and their most powerful features Unique mastery of digital tools for professional growth Mastery of two-way communication skills with clients via social media Improve websites and general online presence to achieve best outcome Build long-lasting client relationships and a user-centric consumer experience Effective usage of mobile solutions for controlling the digital landscape Study the right online media channels to achieve highest outcome and results Recognition of the power of analytics to improve campaign performance Ability to rapidly boost professional growth and acquire in-demand skills Understanding of the present and future of the digital marketing ecosystem Course Content Key facts Course code: DM-001 Duration: 5 days Course category: Professional Development, Digital Marketing, Marketing, Smart and Digital Technologies Admission requirements: None Note: Endorsement: Certificate upon successful completion Course schedule sample one day 08:30 AM - 10:00 AM - First Training Session 10:00 AM - 10:15 AM - Coffee Break 10:15 AM - 12:00 PM - Second Training Session 12:00 PM - 12:15 PM - Coffee Break 12:15 PM - 02:00 PM - Third Training Session 02:00 PM - 03:00 PM - Lunch and Networking Fees & whats included Fees & what is included Early bird 70 days before course start date Early bird 25 days before course start date Regular Course Fee Public Course (5 days) USD 3,400.- USD 3,900.- USD 4,400.- Live Online Training (3 days) USD 1,550.- For early registrations special prices apply as outlined above. All fees are exclusive of VAT. Tax Registration Number : 100312636200003. Companies - register 2 participants for the same course and date and get one place free. Only one type of discount can be applied to the same course & date registration. For larger corporate clients there are special packages. Contact us for details.