SCHEDULE
May 27, 2022
No avaliable slots
INFO
4 Weekends Digital Marketing Training course is being delivered from September 19, 2020 - October 11, 2020 US Pacific Time.
About this Event
This event has been UPDATED since it was first published. View the UPDATED & Detailed Digital Marketing Training course for beginners Information here.
4 Weekends Digital Marketing Training course is being delivered from September 19, 2020 - October 11, 2020 US Pacific Time for 16 hours over 4 weeks, 8 sessions, 2 sessions per week, 2 hours per session.
This course is designed to cover the basics and foundational knowledge of Digital Marketing, SEO (Search Engine Optimization), SEM (Search Engine Marketing), SMO (Social Media Optimization), SMM (Social Media Marketing), and more.
All Published Ticket Prices are in US Dollars
The course will be taught in English language
4 Weekends Digital Marketing Training Schedule
September 19, 2020 - October 11, 2020 US Pacific time
4 Weekends | 2 hours on Saturdays, 2 hours on Sundays every week US Pacific time
8:30 AM - 10:30 AM US Pacific time each of those days
Please click here to add your location and check your local date and time for first session to be held on September 19, 2020 at 8:30 AM US Pacific Time.
Features and Benefits
4 weekends, 8 sessions, 16 hours of total Instructor-led and guided training
Training material, instructor handouts and access to useful resources on the cloud provided
Practical Hands-on Lab exercises provided
Real-life Scenarios
Prerequisites
Anyone who is interested in learning Digital Marketing concepts such as SEO, Social Media, Google Ads, Email Marketing, Content Marketing & Affiliate Marketing.
Basic knowledge of computers & internet browsing.
Course Objectives
Acquire a comprehensive knowledge of digital marketing.
Learn Digital marketing tools and technologies.
Learn branding and sales.
Metrics Reporting and tracking.
Digital marketing tools
Online customer experience.
Manage social media - Facebook, Twitter, LinkedIn, etc.
Course Outline
1. Introduction to Digital Marketing
What is Digital Marketing?
Why Digital Marketing?
Digital Marketing platforms?
Digital Marketing Strategy
Types of Digital Marketing – Organic & Paid
Digital Marketing VS Traditional Marketing
How is it different from traditional marketing?
ROI between Digital and traditional marketing?
2. Understanding the Website
What is a website
Types of websites?
Static Website
Dynamic Website
E-Commerce Website
Domain Booking
Web Hosting Purchase
Website Architecture
3. Website Creations
Blogger
WordPress
4. Keyword Selection Strategies
Keyword Analysis
Keyword Competition
5. Search Engine Optimization (SEO)
What is SEO?
How do search engines work?
SEO Tools
Web position Analysis
Competition Analysis
Google Algorithms and Update
6. On-Page Optimization
Title Tag
Meta Description
Meta Tags
Canonical form
Alt Tag
Anchor Text
Header Tag
Robots.txt
Xml Sitemap
Redirections ( 301, 302)
403 Forbidden
404 File Not Found
Webmaster
Google Analytics
7. Offpage Optimization
Search Engine Submissions
Backlink Submission
Social Bookmarking
Classified Submissions
Article Submissions
Content Marketing
Image Marketing
Video Marketing
Video Strategy
Event Creations
Question And Answers
8. Social Media Optimization (SMO)
9. Facebook
Profile Creations
Creating groups and pages
Tips and Guides
Posts And promotions
Events Creations
Video Marketing
Promotional Techniques
Integration Techniques
10. Twitter
Set-up and usage
Tips
Promoted Tweets
Video Marketing
Promotional Techniques
Integration Techniques
Analytics
11. LinkedIn
Profile Creations
Company Page Creations
Tips and Guides
Linkedin posts
Linkedin promotions
Linkedin Groups
Video Marketing
Promotional Techniques
Integration Techniques
12. Instagram
Integration Techniques
Promotional Techniques
13. Search Engine Marketing (SEM)
14. Introduction to SEM
15. Google Adwords
Search Advertising
Display Advertising
Mobile Advertising
Video Advertising
Shopping Advertising
Report generation
16. Google Adwords Express
Setup
Google Mapping Ads
17. Bing Ads
Setup
Marketing
18. Social Media Marketing (SMM)
19. Introduction to SMM
20. Facebook
Sing up
Payments Methods
Paid Promotion
Video Ads
Event Marketing
21. Twitter
Set-up and usage
Tips
Promoted Tweets
22. LinkedIn
Setup Paid Ads
Linkedin Post promotions
LinkedIn Paid Campaigns
23. Affiliate Marketing
What is Affiliate Marketing
Components of Affiliate Marketing
Affiliate marketing types
Affiliate marketing tools
Earning Techniques
24. Email Marketing
How Email Marketing Works?
Types of emails
What to write
How to write
list creation
Creating e-mailers
Tracking emailers
Create Template
Reporting
25. Mobile App Promotions
Android Apps
iPhone Apps
Marketing Strategies
Marketing Tips
26. Certifications
Google Partners
Search Advertising
Display Advertising
Mobile Advertising
Video Advertising
Shopping Advertising
Google Analytics
Social Media Marketing Certification
27. Reporting
Google Webmasters
Google Analytics
28. Tools
Alexa
VIDIQ
AddThis
Pinterest
MOZ
29. Youtube Marketing
Youtube Channel Setup
How to Rank and Optimize Youtube Videos
How to get more views and Subscribers
How to Promote Your Youtube Channel
How to boost your Business with youtube Channel
Learn to Edit Video
Learn ways to Make Money from Youtube
How to Setup youtube Premiere
Youtube Earning
Youtube Advertising
30. Online Earning Types
31. Google Adsense
Content Marketing
Video Marketing
32. Affiliate Marketing
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ORGANIZER PHOTOS

LOCATION Jeddah - Jeddah Saudi Arabia
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