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February 26, 2021
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INFO
There are over a huge number of job openings for digital marketing skills but not enough qualified people to fill them! Digital Marketing Course offered by Zabeel Include, SEO training, Google Adwords Training, Google Analytics Training. In reality, this is not just a Digital Marketing Course, but also blends with a comprehensive Social Media marketing course. Zabeel International’s Digital Marketing Course is a comprehensive Program where you’ll learn core skills Social media skills through blended program Social Media Marketing course
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Overview of Digital Marketing Course
Digital Marketing course offers over a huge number of job openings for digital marketing skills but not enough qualified people to fill them! Digital Marketing Course provides by Zabeel Institute our syllabus/modules Include, SEO training, Google Adwords Training, Social Media Training, Email Marketing Training, and Google Analytics Training. Zabeel International’s Digital Marketing Course is a comprehensive program where you’ll learn core skills Social media skills through blended program Social Media Marketing course. Our Digital Marketing course in Dubai has been designed keeping the UAE’s Job market on top of our minds to help you showcase your competency in this rapidly evolving field. If you compare any Digital Marketing course in Dubai Zabeel’s Program is more practical and Job oriented.
Learning Outcome
Through the Program blended with a social media marketing course get a solid foundation in all aspects of digital marketing
Learn how to identify who you should be marketing to, what your marketing message should be.
Learn smart measurement strategies and best practices; familiarize yourself with the landscape of measurement tools that you’ll encounter.
Create content your company can educate potential buyers, position your company as a thought leader, and build credibility for your business.
Fundamentals for search engine optimization so that your business gets the bigger share of traffic for searches relevant to your business.
Learn how Facebook, Twitter, LinkedIn, and other social channels can be used to effectively share your company’s message and build your Business.
Target buyers based on the unique data that they share in their public profiles.
Optimize conversion and get more customers, sales, or revenue from your existing audience.
Develop Email marketing skills and ensure your email messages are one of the few that actually get opened.
Digital Marketing Course
Any of the Digital Marketing course in Dubai you may take and you will definitely find an edge with our Digital Marketing course.
Who needs the Digital Marketing course?
SEO training, Google Adwords Training, Social Media Training, Email Marketing Training, Google Analytics Training are gaining their significance in the recent past as the landscape of Marketing is changing. Our Digital Marketing Course addresses what is needed in the market.
Sales & Marketing Professionals
Business Owners
Fresh Graduates
Graphic Designers
IT / Engineering Graduates
Detailed Course Content
Zabeel offer best Digital marketing practical and theoratical training course, this training will give you answers for the below questions.
How can I start digital marketing at home?
What is digital marketing and why is it important?
What is the benefit of digital marketing?
Why did you choose digital marketing?
How to do Digital Marketing
How do I do digital marketing?
What should I learn first in digital marketing?
Is Digital Marketing good career?
Introduction to Digital Marketing
What is digital marketing?
Common industries in which to find digital marketing jobs
Common early/entry-level digital marketing job roles
Marketing Fundamentals
Introduction to the Digital Marketing Course
Introduction to the customer acquisition funnel
Acquisition vs. Retention marketing
Campaigns vs. channels
Buyer personas
Value proposition design
Positioning
Measurement and Metrics
Tying measurement strategy to your customer acquisition funnel
‘Closing the loop’ and measurement strategy best practices
Technology landscape and measurement tools
Introduction to common marketing metrics
Attribution
Content Marketing
Tying content to the customer acquisition funnel
Content types
Quality vs. quantity
Content marketing metrics
Content marketing technology
Search Engine Optimization (SEO)
Relevance: Google’s intentions are good
Selecting keywords
Link building
Technical/on-page SEO
Off-page SEO
Local SEO
SEO technology
Social Media Marketing (SMM)
Social media channels as distribution channels
Popular social media platforms
Identifying your goal for each social channel
Social media metrics
Social media management technology
Social media Ads
Search Engine Marketing – Paid Search (SEM)
Google Adwords
Keyword research and keyword match types
Campaign setup and naming conventions
CPC bidding and optimization
Paid search metrics
Paid Social Media
Paid social advertising platforms (landscape)
Audience definition and targeting options
Supported ad types
Optimization
Paid social metrics
Conversion Rate Optimization (CRO)
User experience and design improvements
A/B and multivariate testing
CRO metrics
CRO technology
Email Marketing
Email broadcasts
Drip email campaigns
Writing compelling email copy and subject lines that increase open rates
Email marketing metrics
Email marketing technology
Other Digital Channels
Online reputation management
Remarketing
Affiliate marketing
Referral marketing
Influencer marketing
Display ads
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LOCATION Zabeel International Institute of Management & Technology - Dubai - Um Hurair 1 Al Khallafi Building, Suite # M-12 Between RAK Bank and Day to Day - Umm Hurair 1 - دبي - United Arab Emirates
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