This course will introduce you to the major Sales and Marketing challenges face by organisations in the GCC region. Each module will focus on a different aspect of Business development and cover the principal issues. About the CourseCertification BodyDownload Brochure About Sales & Marketing Training program Sales and Marketing Training course will introduce you to the major Sales and Marketing challenges faced by organisations in the GCC region. Each module will focus on a different aspect of Business development and cover the principal issues. The theoretical material will be supplemented by case studies illustrating the different aspects of Marketing, and practical checklists and tools that you will find useful in your day-to-day work in the Sales/ Marketing department. Whether you are directly involved in sales as a salesperson or the production of these products or services, knowing how to sell is an incredibly useful skill. This comprehensive course introduces traditional (influence-based) and modern (facilitative and consultative based) selling techniques and prepares the delegates for a variety of sales environments from retail and customer-facing selling to sophisticated business-to-business trade involving large projects. Learning Outcome Taking advantage of modern sales kills & marketing techniques by understanding the difference between traditional & modern methods Marketing & Selling using a structured framework & have the right mentality to maximize your conversion Focusing on the customer ’s needs and pitching your sales from the most efficient angle to get maximum results Phrasing your sentences efficiently when selling a product or an idea Selling by focusing on the customer using effective modern selling frameworks Using the expanse of the brain to optimize your marketing activities Sales and Marketing Training Course Sales and Marketing Training Course Who needs the Program? Sales and Marketing Executives. Marketing Sales Managers Business Development Managers Business Owners. Senior Operations Managers Detailed Course Content Since the industrial revolution, the world has gone though a major development frenzy leading to the production of the vast number of products and services that we enjoy today. As the number of products, ideas and concepts have increased, so is the need to inform and convince others of their benefits and applications to personal and professional lives. Sales skills therefore have become a vital part of any successful business and organization. The sophisticated sales industry active today has introduced new selling philosophies and pioneered modern techniques and sales methodologies. Whether you are directly involved in sales as a salesperson or the production of these products or services, knowing how to sell is an incredibly useful skill. This comprehensive course, introduces traditional (influence-based) and modern (facilitative and consultative based) selling techniques and prepares the delegates for a variety of sales environments from retail and customer facing selling to sophisticated business-to-business trade involving large projects. Psychology is one of the main components of this course. There is an emphasis on customer loyalty which is responsible for most sales and long term profitability of any business. As a salesperson you need to take specific steps (relying heavily on many psychological aspects) to create a loyal customer that keeps coming back to you time and again. This course contains many exercises, role plays, and guidelines to help the delegates master the sales skills during the course and start applying their newly acquired knowledge to their professional lives straight away. Bite sized group exercises are also provided that focus on specific concepts. These are then followed by more comprehensive sales exercises that help the delegates to put a series of smaller skills into practice and learn how to approach sale events as a whole. Develop and Improve Sales Skills Understanding Marketing Management Connecting with Customers Shaping the Market Sales Techniques Marketing and Advertising Tips Capturing Marketing Insights Building Strong Brands Negotiation Skills Training Cold Calling Techniques Adv. Selling & Facilitative Communications Methodology